SoftTeco

Marketing Manager (IT)

Не указана
  • Минск
  • От 1 года до 3 лет

A fast-growing software development company is looking for a Marketing Manager to join its marketing team.

We would be glad to see a candidate with experience in using web analytics tools, digital advertising and content marketing. The future employee will play a vital role in building strong brand image and processes alignment.

Key responsibilities:

  • Develop and launch digital marketing campaigns. Manage them from the ideation stage to the results analysis.
  • Identify, develop and maintain various lead generation channels.
  • Curate content production activities.
  • Cooperate with a design team to produce compelling marketing materials (images, banners, infographics etc).
  • Manage website and social media content.
  • Manage the company’s presence in professional directories.
  • Launch email-marketing campaigns on a monthly basis.
  • Periodically research competitors’ online strategies.
  • Assist to the Head of Marketing in the on-going marketing activities.
Professional requirements:
  • At least 1 year of experience in marketing, concretely in the IT field.
  • Bachelor degree in Marketing, Business Administration or related field.
  • An understanding of SEO principles.
  • Familiarity with basic analytical tools (Google Analytics, SimilarWeb and other).
  • Previous experience in managing paid advertising campaigns (LinkedIn Ads, Google Ads).
  • Content management experience.
  • High level of English - Upper-Intermediate or above.
  • Good communication and time management skills.
Nice to have:
  • Experience in email marketing.
  • Copywriting experience.

What we offer:

  • Flexible work schedule.

  • Partial compensation of english classes, sport activities and medical insurance.

  • Personal growth opportunities (including paid professional conferences and meetups).

  • Friendly leading managers and colleagues.

  • The wide range of other benefits.