Marketing Specialist (Brand & Campaign Coordination)

About the Project:
Fuel card sales in the U.S. (all sales are conducted within the United States).
Project launch: March 2024.
Part of a logistics group: The project is a division of a U.S. trucking logistics group, which is the market leader in Uzbekistan.
The company is a registered IT Park resident with offices in Tashkent (two offices), Chicago, and Orlando.

Purpose of the Role:

We are hiring a Marketing Specialist who will act as the marketing representative for assigned brands.

This role owns day-to-day marketing coordination and decision-making within approved strategy, manages campaigns across digital, ATL, BTL, and events, and creates tasks for execution teams (SMM, design, copy, media buying)

Key Responsibilities:

Represent the marketing department for assigned brands

Coordinate and oversee marketing campaigns across:

• Digital (Meta, social, performance)

• ATL and BTL

• Events (when required)

3. Make day-to-day marketing decisions within approved strategy

4. Create, prioritize, and manage tasks for:

• Social Media Manager

• Designers

• Copywriters

• Media buyers

5. Monitor campaign performance and identify improvements

6. Prepare clear updates and recommendations for the CMO

7. Ensure timelines, deliverables, and approvals are met

Required Skills & Experience

3+ years of practical marketing experience (degree not required)

Experience acting as a campaign owner or brand representative

Strong understanding of:

• Multi-channel marketing (online and offline)

• Campaign planning and execution

• Performance metrics and optimization

Ability to make decisions and justify them with data

Strong organizational and communication skills

Comfortable working with U.S.-based companies and stakeholders

What We Offer:

• Competitive Salary (negotiable based on competencies).
• Management that listens – your ideas and contributions will be valued.
• Official employment under the Labor Code of Uzbekistan (official payroll, 21 days of paid annual leave).
• 5/2 work schedule following the U.S. production calendar for holidays and weekends.
• Night shift (as the team operates on U.S. time from 19:00 to 03:00 Tashkent time).
• Partial or full coverage of industry-related training (upon agreement with management).
• Office located in Ganga (Tashkent, Gafur Gulyam metro station).
• Corporate events & team-building activities.
• Adequate budgets for business process automation.
• Professional management with a structured, growth-oriented approach (not the "local" management style).
• Clear understanding of project management processes – there will be no mentor, so we need someone who already knows how to run and develop a project independently.

• Hands-on experience working with American companies and U.S. markets

• Exposure to multi-channel marketing (digital, ATL, BTL, events)

• Clear ownership per brand and structured processe